June 2014: eBay Mobile feature
January 2014: Saben loves Little Black Book
December 2013: 8Hotel's 1888 Hotel Insta-walk
November 2013: Cultural Colectiva Top 5: Fashion Blogs
September 2013: New Zealand Fashion Week 2013
Sky TV NZ Interview:
October 2012: Company Magazine
August 2012: We Are Handsome Blog
Little Black Book featured as part of Typepad's Showcase (Explore some of Typepad's Best)
Little Black Book featured on Bloggers.com homepage as 'Editor's Picks'
June 2012: Levi's x General Pants Co Guest Blogger Campaign
Levi's® and General Pants & Co. have collaborated with six Australian bloggers, click here to check out their amazing style. Little Black Book was one of the six bloggers asked to participate in this Nationwide campaign.
March 2012: August Street Blogger Lookbook Styling Spring 2012 Campaign
August Street asked 5 bloggers on board to each style a look from the spring collection - bringing their own creative direction and aesthetic to their individual look, modelled by Krystal Glynn from The Agency Models.
Emily Fang, well known as the girl behind Little Black Book (http://www.littleblackbook.net.au) was one of the chosen bloggers and the above look is her styled look.
November 2011: PeepToe Shoes Style Series
November 2011: FashionReview.com.au
October 2011: Vogue.com.au
September 2011: NZFW coverage
August 2011:OFFICIAL New Zealand Fashion Week international media list.
April 2011: My LookBook Fashion Week Survival Guide
March 2011: Networx Sydney Online Influencers Panel
THE PANELISTS: Natasha Hanckel-Spice (Digital Analyst, Ogilvy PR's 360 Digital Influence Team), Brenda Gaddi (Founder of Aussie Mummy Bloggers community, Aussie Bloggers Conference and Mummytime blogger) and me in the middle.
I've written up a few points which I discussed during the panel last night (22/3/2011) which can be found here: http://littleblackbook.typepad.com/little_black_book/2011/03/networx-sydney-online-influencers-panel-featuring-little-black-book.html.html
March 2011: Lifestyle Asia Magazine ( from the Australian New Express Daily Weekend edition,19th/20th March 2011)
English translation below:
1. What made you want to start a blog?
I started blogging in mid 2008 and initially started blogging as a visual diary as a means to express myself as well as a way to explore fashion journalism. Since then it has opened up many windows of opportunity for me including advertising opportunities, sponsored blog posts as well as invitations to media only events such as Rosemount Australian Fashion Week (RAFW) and has also introduced me into the world of fashion styling.
In a sense being a fashion blogger means you are three roles rolled into one: photographer, journalist and stylist. I guess I just chose to pursue the life of a stylist while juggling my blog (http://littleblackbook.typepad.com) as well as university. It hasn't been an easy road, I am still learning everyday how to maintain and manage my blog as a informal "career". (I have put quotation marks as I would love it to be my career and could possibly see it as happening however at this stage I have yet to attain this...)
2. What makes you a successful blogger?
As there are infinite number of fashion and style related blogs on the world wide web, there is a strong need to create a blog that is unique and has a special niche. I guess I began Little Black Book to act as not only a fashion blog which reflects my personal style but also as a semi directory for my local readers where they can find local sales in Sydney and for my local and international readers alike - to explore some amazing emerging Australian talent (as well as already established) and international runway show reviews. My advice is to blog because you have a passion for it not because you want fame or fortune, be sure to update on a regular basis, write original content and have a unique voice.
3. How would you describe your own personal style?
My personal style is a mix of minimalistic blacks, with splashes of colour - my wardrobe consists of high waisted skirts, lots of black dresses, casual tees, leggings, a killer collection of shoes and gold jewellery. I am a huge fan of accessorizing: layered and statement jewellery, particularly gold hardware. You would typically see me wearing at least 3 or 4 rings on each hand, a few necklaces and a bangle.
4. You are the winner of the Best Fashion Blog of Australian Fashion Awards 2010, what is your next level?
Winning the Best Fashion Blog 2threads.com Australian Fashion Awards 2010 was a huge milestone for me and I still can't believe I won it! 2011 has been a pretty amazing year so far and I wish to work harder on Little Black Book as a blogger and also build myself up as a freelance stylist. In terms of my blog, I hope to eventually publish a blog post every day (or more), get to attend fashion weeks around the world and network outside of Australia a bit more. I will be attending NYFW later this year so hopefully I can get the ball rolling so to speak...
5. What’s your take on Australian Style?
Australian style a unique sense of style as it is highly influenced by our unique weather patterns and climate. Australian style consists of a lot of sheer fabrics and skin in summer and a lot of layering and dark palettes in winter. It is most definitely more relaxed and less high friction as say french style but has its own edginess to it. Australian style is strongly influenced by local designers, beach culture and a more experimental take on fashion.
7. Where would you go shopping in Sydney?
Sydney is a melting pot for amazing local and international designers. The best thing about Sydney is that you can find a snag a killer buy anywhere from a high end designer boutique to a local market stall, Sydney has it all. I would recommend: The Galleries Victoria - Incu, which stocks a large variety of local and international designers such as Therese Rawsthorne, Lover to Alexander Wang, Marc Jacobs and more. Definitely Westfield Sydney which holds amazing Australian labels such as sass & bide, Zimmermann, Ksubi, Tigerlily to International labels such as Miu Miu, Hugo Boss, Prada.
For vintage lovers head over to Crown Street in Surry Hills for amazing vintage stores like Grandma Takes a Trip, Zoo Emporium and C's Flashback.
I also love Queen Street, Woollahra and Oxford Street, Paddington for their beautiful cafe and unique boutique stores.
Finally for any market fiends out there I recommend Glebe markets for reasonable priced fashion, art and homewares, Surry Hills Markets for vintage clothing, Fringe Bar markets for emerging designers and Paddington markets for more high end goods.
8. Fashion tips for A/W 2011? And what are your wish lists for this season?
Tips for AW 11: Do not throw away any old fur or leather pieces. Keep them as they will always be in fashion. With the colder months its all about layering and creating shapes and textures (as well as staying warm!). Key pieces to look out for: shearling leather jackets are huge this winter, cigarette pants, harem tailored pants are still in trend right now. Navy, caramel, a dash of leopard print, khaki and of course black are the colours to wear this Autumn/Winter 2011 and playing with textures is essential.
Chanel tweed cropped jacket from RTW Fall 2011, an amazing caramel cape/coat, cropped cashmere shorts.
February 2011: De Fanci Blog
January 2011: 2threads.com Top 10 Fashion Blogs you should check out!
December 2010: Little Black Book wins Best Fashion Blog in the 2threads Fashion Awards 2010
See blog post
December 2010 Sparkah.com in World's Top Fashion Bloggers who aren't celebrities (yet)
July 2010 Tangent Magazine
My name is in print! I helped with the 4th issue of Tangent Magazine and it is so fucking rad! Do check it out!
June 2010 Tangent Digital
May 2010 The Grand Social Blog
October 2009 GRAZIA Australia